Broken Arrow’s historic entertainment district
November 26, 2018

Small Business Saturday in the Rose District

Source: Tulsa World

Shoppers hit the Rose District in Broken Arrow in force for Small Business Saturday, taking advantage of great weather and special deals along Main Street.

Business owners spent their busiest day of the year with doors open and customers filing in from the sidewalk.

Lynn Palmer, owner of Simplicity in the Main Street Square, said everything came together for a good day of business at the gift boutique.

“I don’t think the weather could be any better,” Palmer said. “I think people are in the mood to shop, they’re ready to shop, they have some disposable income. … I think Shop Small — people are really out to support that.”

Shop Small is a program through American Express that provides small businesses with marketing materials for Small Business Saturday.

Nearly every storefront in the Rose District has one of the program’s blue and white stickers in the doorway. Palmer said she attributes a lot of the extra business to people buying into the idea.

With Christmas music piping through the speakers, an ice skating rink at Rose District Plaza and wreaths hanging from every street lamp, shoppers didn’t miss an opportunity for deals or food.

Lori Smith came to Simplicity from Coweta on Saturday and not for the first time. She said she’s a regular at the shop, but she and her family made multiple stops along the red brick sidewalk.

“We own a small business, so I have a big heart for other small businesses,” Smith said. “We’ve been up and down the street. We just had lunch, we do the Rooftop over and over. We just went to the brewery, went back there and took all the boys.

“We love the Rose District, and we love watching the whole area be revitalized.”

Although some business owners were experiencing only their first or second Small Business Saturday, JoAnn Rainwater is in the 20th year of running Hollow Tree Gifts.

When the store opened near Broadway Avenue and Main Street, Small Business Saturday and the Rose District itself were a long way off.

Rainwater said the event has grown with the Rose District.

“It was absolutely wonderful today, it gets better every year,” Rainwater said. “It was such a good idea, whoever thought of it. I don’t know who thought of it, but it was such a good idea.”